Tigers tie up with Global Freight
Telford Tigers have already scored ahead of this weekend’s pre-season games after securing a new three year sponsorship deal with international shipping specialist, Global Freight.
The deal, signed ahead of the start of the 2016-17 season, will see Telford Tigers compete against teams from across the country in the English Premier Ice Hockey League.
As part of the deal, the Halesfield-based company, which promises to “make international logistics as smooth as ice”, has its blue and yellow branding on the Zamboni – the machine that resurfaces the ice rink during period breaks.
The Global Freight Zamboni has its premiere at the team’s first pre-season challenge at home against Milton Keynes Lightning tonight.
Managing Director of Global Freight Nicole Gunter said the global nature of the team and its roots in Telford had led to the new partnership.
“I used to watch Telford Tigers matches at the Ice Rink as a child when we would go and enjoy it as a family, and now my husband, Anton, and I take our own children,” she said.
“As a business rooted in Telford but that works across the world, we identify with the global nature of the Tigers which has players from Canada, Slovakia and Poland in the squad, as well as England and Wales. And for all our customers, we make international logistics as smooth as ice!
“We wanted to support a local organisation that repays the community where it’s based and the Tigers does great work through its youth and schools programmes.
“We’re really looking forward to the next three seasons and will be cheering on the Tigers all the way.”
Paul Thomason, Managing Director of Telford Tigers, said: “We are delighted to welcome Global Freight on board. This is a perfect example of the kind of partnership we are looking to build with solid, reliable businesses in Shropshire.
“The team at Global Freight are keen to support the local community, which reflects our ethos of working with schools and youth groups.
“Sponsoring the Zamboni will ensure they reach thousands of people from across the country.
“From our initial meetings, it was immediately obvious that Nicole and her team are passionate about working with Telford Tigers. We look forward to a long and successful partnership.”